I am starting Day One Project One of iPad Videos for Real Estate. I admired Debb James video last year with her Golden at the Farmer's Market. I have admired the Rich Cotton videos I just started watching.
YouTube Thursdays - June 21, 2012 - The Art of Home Video Tours
Today, these two home video tours - neither professionally produced - should inspire you. Personally, I'm of the mindset that unless you can do property video tours well, you should leave it to the pros.
Charlie Dresen and Rich Cotton have both done a great job producing a home video tour that "sells the lifestyle" and the property effectively. There was no need to call in the pros on these two shoots.
It's my hope that these two well-produced videos will give you an idea of what constitutes an effective video for advertising your listings. Too often, I see poorly produced videos that don't sell much of anything. IMHO, if you can't do it well, don't do it all.
Dark interiors, shakiness and jerky-too fast panning shots can turn off a buyer - and obviously, that's the not the goal of our video marketing efforts. If you can't produce a video home tour without the aforementioned three problems - hire a pro. Our clients deserve ( and expect) good video marketing.
Charlie Dresen has great gear, skills and experience - hopefully, you've seen his work before. In my opinion, he's the standard to aim for - or, at least we can hope to one day be this good. :) Listen to the great choice of music with the addition of birds singing in the outdoor shots.
Rich Cotton also does solid video work - I appreciate his narration, use of music and natural sound in this video. Plus, the lighting and the camera work is sure and deliberate. I especially like the addition of nearby shops and the lifestyle angle of this video - it makes it so much more interesting.
The Carl Group, Serving Clark County, WA
Specializing in Vancouver - Camas - Washougal - Fisher's Landing
you can always find me at DebbJanes.com
As an EcoBroker, I combine my love of nature, people and the planet with my job as a Realtor®, that way, I can help you live in a more beautiful, comfortable and healthier environment, and save you money. Let me be your guide.
In addition, my passion for the Northwest lifestyle and our area's many neighborhoods ensure you a great selling or buying experience.