Southern Maryland Best Buys


You Are Not Selling A House, You Are Selling A Future

Selling a future....

Here is something important to consider if you are planning to list your house for sale.  You are not just selling a house, you are selling a future.  Each time you show your house to potential buyers, you are showing them a glimpse of their possible future.

fortune teller




BEFORE you list your house - consider this question:  What future does your house offer?   



BEFORE you list your house - identify the areas where a grim future is predicted for buyers and then change the future!



Example 1

Upon entering your house, the first thing buyers see is a coat rack overflowing with coats, hats,  and backpacks. 

Buyers quickly realize that there is no coat closet.


You are showing buyers exactly what their future with no coat closet looks like.


Example 2

Your furniture is too big for the room.  The sofa is in front of the window and there is no room for side tables.  

crowded living room

You are giving buyers a glimpse of their future full of furniture placement frustration.


 Having lived in your home, you know it's negative features all too well.  Potential buyers, on the other hand, will only be aware of the negative aspects that you make them aware of. 

 When marketing your house for sale, present a future worth buying into. 





Professional Home Staging services for the New Hampshire Seacoast

Portsmouth   Rye   Greenland   Hampton   North Hampton   Exeter   Dover   Stratham  



You'll "Retrieve Golden Results" with Cheryl Ritchie, RE/MAX Leading Edge, for all your Southern Maryland and Anne Arundel County Real Estate Services.
OR Call/Text Cheryl at Cell 301-970-7566 OR EMail for the Golden Results YOU Deserve.
Visit my Digital Business Card at

Or Visit my "Golden Results" Social Networking Sites

RSS Feed
Comment balloon 3 commentsCheryl Ritchie • July 20 2010 08:06PM
You Are Not Selling A House, You Are Selling A Future
Selling a future… Here is something important to consider if you are planning to list your house for sale. You are not just selling a house, you are selling a future. Each time you show your house to potential buyers, you are showing them a… more
Rebates: Negotiated Upfront or Not at All
Read the last line last. Then chuckle. I'm not really a big fan of rebates. Are you a fan of making less money? Now, before you dismiss me as a broker who only wants to maximize his commission, I am pretty qualified to write about buyer… more
Can You Live in 89 Square Feet?
Fun article! I read an article the other day about a gentleman named Jay Shafer who gave up living in his 4000 square foot home to live in a hand built 89 square foot house Amazingly, by taking some of the design styles that Frank Lloyd Wright… more
The Many Ways to Use Facebook to Market Your Properties
WOW WOW WOW… My 6014 Allwine Listing was used in this nationwide example… triple WOW! Those of you who are long time members of RealBird know that RealBird provides many different ways to market your listings on Facebook. However, we received… more
'Just Another Day In Paradise'
I let Riley Rover out on the porch, pick up the garden hose, aim full blast, and watch him dance in sheer Joy to the water spray… this makes my day. Years ago I worked with a small builder and each day when we would touch base I would always say… more
Time Is On Your Side. Just Allow More Than You Need!
Cute post! One of my favorite Rolling Stones songs " Time is on my side… Yes it is " But how much time? Those words usually precede so many questions Buyers and Sellers have before, during and after a real estate… more
Marilyn Monroe's Brentwood Home For Sale at $3. 6 Million
Interesting! Via The LA Times I discovered that the Brentwood home where Marilyn Monroe passed away has been listed For Sale at $3. 6 Million. The property last sold for $925, 000 in 1996 and had previously changed hands in 1986 for $850, 000. &… more
How I Use my iPad in My Real Estate Business
It's on Santa's list. I'm a proud owner of my very own first Apple product toy, the iPad for over 2 months now. Let me first start off by saying, I thought I would be using my iPad more often than I should but I'm not. The only time I use my iPad… more
Oh I get it you don't believe me so get it appraised!
Very good points! Oh I get it you don't believe me so get it appraised! It should not be a big surprise that there are still home sellers who have not caught up with the market. If you are a listing agent you might be asked why is my… more
NEVER Pressure Wash A Deck!
Written by an Inspector! I tell my neighbors. I tell my clients. I tell everybody who will listen. NEVER pressure wash a deck! When the pressure-wash companies send their college kids to knock on my door to "wash" my deck, I tell them… more